Basics Of Search An Introduction

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10 min

Placeholder copy: connect a clear search strategy with the questions your audience is asking. Add your own research, examples, and practical guidance in this space.

Placeholder copy: describe the opportunity, the decisions behind the work, and the next step. Replace this paragraph with your own expertise and verified project details.

Placeholder copy: bring technical foundations, useful content, and a consistent brand into one plan. Use this section to explain the approach and the value for your audience.

Placeholder copy: connect a clear search strategy with the questions your audience is asking. Add your own research, examples, and practical guidance in this space.

Placeholder copy: describe the opportunity, the decisions behind the work, and the next step. Replace this paragraph with your own expertise and verified project details.

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Quick Recap: Web1 and Web2

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Web1 (roughly 1990–2005)

This was the read-only Internet.

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Web2 (2005–today)

This is the social Internet, you know.

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Web2 gave you access. It also took control.

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So, What is Search?

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  • Placeholder copy: connect a clear search strategy with the questions your audience is asking. Add your own research, examples, and practical guidance in this space.
  • Placeholder copy: describe the opportunity, the decisions behind the work, and the next step. Replace this paragraph with your own expertise and verified project details.
  • Placeholder copy: bring technical foundations, useful content, and a consistent brand into one plan. Use this section to explain the approach and the value for your audience.

Let’s break that down:

  • Placeholder copy: describe the opportunity, the decisions behind the work, and the next step. Replace this paragraph with your own expertise and verified project details.
  • Placeholder copy: bring technical foundations, useful content, and a consistent brand into one plan. Use this section to explain the approach and the value for your audience.
  • Placeholder copy: connect a clear search strategy with the questions your audience is asking. Add your own research, examples, and practical guidance in this space.
  • Placeholder copy: describe the opportunity, the decisions behind the work, and the next step. Replace this paragraph with your own expertise and verified project details.

Placeholder copy: bring technical foundations, useful content, and a consistent brand into one plan. Use this section to explain the approach and the value for your audience.

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What Makes Search Different?

Feature Web2 Web3
Identity Placeholder copy: connect a clear search strategy with the questions your audience is asking. Add your own research, examples, and practical guidance in this space. Placeholder copy: describe the opportunity, the decisions behind the work, and the next step. Replace this paragraph with your own expertise and verified project details.
Data Platforms store and control your data. They monetize it. Data lives on public blockchains. You decide who gets access.
Ownership You don't own your content, followers, or digital items. Placeholder copy: describe the opportunity, the decisions behind the work, and the next step. Replace this paragraph with your own expertise and verified project details.
Governance Companies make the rules. You follow them. You can vote on rules, upgrades, and how platforms run.
Monetization Platforms earn from your work. You might get a cut. You earn directly. Platforms take a cut, not the other way around.

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Placeholder copy: connect a clear search strategy with the questions your audience is asking. Add your own research, examples, and practical guidance in this space.

Why Are People Excited About Search?

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Placeholder copy: describe the opportunity, the decisions behind the work, and the next step. Replace this paragraph with your own expertise and verified project details.

Placeholder copy: bring technical foundations, useful content, and a consistent brand into one plan. Use this section to explain the approach and the value for your audience.

Placeholder copy: connect a clear search strategy with the questions your audience is asking. Add your own research, examples, and practical guidance in this space.

Placeholder copy: describe the opportunity, the decisions behind the work, and the next step. Replace this paragraph with your own expertise and verified project details.

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How Does Search Work?

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Placeholder copy: bring technical foundations, useful content, and a consistent brand into one plan. Use this section to explain the approach and the value for your audience.

Placeholder copy: connect a clear search strategy with the questions your audience is asking. Add your own research, examples, and practical guidance in this space.

Placeholder copy: describe the opportunity, the decisions behind the work, and the next step. Replace this paragraph with your own expertise and verified project details.

Placeholder copy: bring technical foundations, useful content, and a consistent brand into one plan. Use this section to explain the approach and the value for your audience.

Placeholder copy: connect a clear search strategy with the questions your audience is asking. Add your own research, examples, and practical guidance in this space.

Placeholder copy: describe the opportunity, the decisions behind the work, and the next step. Replace this paragraph with your own expertise and verified project details.

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What Challenges Does Search Face?

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Placeholder copy: connect a clear search strategy with the questions your audience is asking. Add your own research, examples, and practical guidance in this space.

  • Placeholder copy: describe the opportunity, the decisions behind the work, and the next step. Replace this paragraph with your own expertise and verified project details.
  • Placeholder copy: bring technical foundations, useful content, and a consistent brand into one plan. Use this section to explain the approach and the value for your audience.
  • Placeholder copy: connect a clear search strategy with the questions your audience is asking. Add your own research, examples, and practical guidance in this space.
  • Placeholder copy: describe the opportunity, the decisions behind the work, and the next step. Replace this paragraph with your own expertise and verified project details.
  • Placeholder copy: bring technical foundations, useful content, and a consistent brand into one plan. Use this section to explain the approach and the value for your audience.
  • Placeholder copy: connect a clear search strategy with the questions your audience is asking. Add your own research, examples, and practical guidance in this space.

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Where You See Search Today

Crypto (Bitcoin, Ethereum, Solana)

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What it looks like today:

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  • Placeholder copy: connect a clear search strategy with the questions your audience is asking. Add your own research, examples, and practical guidance in this space.

NFTs (Non-Fungible Tokens)

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Real uses:

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  • Placeholder copy: connect a clear search strategy with the questions your audience is asking. Add your own research, examples, and practical guidance in this space.

DAOs (Decentralized Autonomous Organizations)

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Examples in action:

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  • Placeholder copy: bring technical foundations, useful content, and a consistent brand into one plan. Use this section to explain the approach and the value for your audience.
  • Placeholder copy: connect a clear search strategy with the questions your audience is asking. Add your own research, examples, and practical guidance in this space.

Defi (Decentralized Finance)

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Impact today:

  • Over $50 billion is locked in DeFi platforms.
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Search Social Media

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Examples live now:

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Pros and Pitfalls of Search

What’s exciting

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  • Placeholder copy: bring technical foundations, useful content, and a consistent brand into one plan. Use this section to explain the approach and the value for your audience.

Placeholder copy: connect a clear search strategy with the questions your audience is asking. Add your own research, examples, and practical guidance in this space.

What’s unclear

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Careers in Search: Where You Can Fit In

Path Roles Skills Needed What to Know
Development - Smart Contract Dev (Solidity)
- Frontend Engineer (React, Web3.js)
- Backend Dev (Node, Go)		 - Programming
- Blockchain tools
- Git		 Self-taught devs thrive here. Solidity devs are in high demand.
Product & Design - Product Manager
- UX/UI Designer
- Tokenomics Designer		 - User journey design
- Wireframing
- Systems thinking		 UX is a major gap in most Web3 products. Design systems are still evolving.
Marketing & Growth - Content Writer
- Community Manager
- Growth Marketer
- Partnerships Lead		 - Writing
- Social media
- Comms strategy		 Most Web3 projects need storytellers and trusted community builders.
Ops & Support - Project Manager
- Discord Moderator
- DAO Ops Lead
- Legal / Compliance		 - Organization
- People skills
- Governance basics		 DAOs run on coordination. Reliable ops people are highly valued.
Creative - Meme Creator
- Brand Strategist
- Motion Designer
- Video Editor		 - Visual storytelling
- Editing tools		 Content spreads faster than code. Good memes or reels can 10x attention.
Data & Research - On-chain Analyst
- Token Economist
- Security Auditor
- Researcher		 - Analytics
- Tokenomics
- Security		 Projects need people to track adoption, prevent hacks, and explain trends.

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Conclusion

Placeholder copy: connect a clear search strategy with the questions your audience is asking. Add your own research, examples, and practical guidance in this space.

Placeholder copy: describe the opportunity, the decisions behind the work, and the next step. Replace this paragraph with your own expertise and verified project details.

Placeholder copy: bring technical foundations, useful content, and a consistent brand into one plan. Use this section to explain the approach and the value for your audience.

Placeholder copy: connect a clear search strategy with the questions your audience is asking. Add your own research, examples, and practical guidance in this space.

Placeholder copy: describe the opportunity, the decisions behind the work, and the next step. Replace this paragraph with your own expertise and verified project details.

  • Placeholder copy: bring technical foundations, useful content, and a consistent brand into one plan. Use this section to explain the approach and the value for your audience.
  • Following a DAO project on Twitter or Discord
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Placeholder copy: connect a clear search strategy with the questions your audience is asking. Add your own research, examples, and practical guidance in this space.

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